Dr S. Nyaruwata

Senior Lecturer

Dr S. Nyaruwata
P.hD Commerce (UZ), MSc Tourism, BA (Oxford), Certificate in Education (Oxford)

Summary of key competencies:

Excellent management and leadership skills
Experience in developing SME business development strategies
Experience in developing Community Based Tourism Strategies and Programmes
Experience in the development of Tourism Strategic Development Plans
An outstanding record in crafting Strategic Marketing Plans for tourist destinations and private sector companies
Expertise in Institutional Framework and Human Resource development
Excellent ability to lead multidisciplinary consultancy teams
Ability to engage at different levels in government, the private sector and communities
A passion for teaching and research in the tourism field
Ability to develop learning materials and initiate new courses in tourism and leisure studies
Excellent workshop facilitating skills

Areas of Research Interest:

Destination Marketing and Promotion
Community Based Tourism and Natural Resource Utilization
Tour operations Management and Technology
Regional Tourism Planning and Development
Tourism Management and Gender Mainstreaming

Publications:

July 2021	A Critique of contribution of tourism to jobs in Southern African Development Community (SADC): Implications for post COVID-19 pandemic. S.Nyaruwata and M. Mbasera. International Journal of Tourism and Hospitality. Vol 4 (5) 2021 pp 1-18. ISSN:2616-4701
November 2020	A tourism planning of Zimbabwe: 1980-2018: A Critical Assessment S.Nyaruwata: Hospitality and Tourism Review. Vol.1 Issue 2 2020 pp14-24;ISSN:2692-5443.
September 2019	A critique of the contribution of tourism to jobs in the Southern African Development community: S.Nyaruwata and M. Mbasera: Paper presented at the Tourism Symposium at the University of Zimbabwe on 4^th September 2019.
May 2019	Higher Education’s Institutions Response to Statutory TQM: A Case Study: Nyaruwata, S. &Munyanyiwa, T. in Quality Management Implementation in Higher Education: Practices, Models and Case Studies; IGI Global Publishers.
February 2019	How community –based tourism can survive turbulent environment: The Mahenye CAMPFIRE project, Zimbabwe: Nyaruwata S., Munyanyiwa,T and Njerekai,C in Mkono, M. eds. Positive Tourism in Africa: Resisting Afro-pessimism: Routledge publishers
January 2019	Tourism Development in Zimbabwe: Issues and Perspectives: Co-editor of the book with Dr.T. Munyanyiwa. Publisher: University of Zimbabwe Publications
December 2018	Matching Tourist Products to Markets: an assessment of Zimbabwean tour operators. S. Nyaruwata and E. Marunda. International Tourism and Hospitality Journal:vol.1,issue 3 December 2018,pp1-15: ISSN:2616-4701
August 2018	The Tourism Industry in Zimbabwe: in Makochekanwa, A eds: *The Structure of the Zimbabwean Economy* : UZP
May 2018	Drivers and Deterrents of Information Communication Technologies Adoption by Zimbabwean tour operators: International Journal of Digital Culture and Electronic Tourism: vol. 2, No 4, 2018. ISSN:1753-5220
December 2017	Zimbabwe Tour Operators Structure and information Communication Technologies Adoption: Saudi Journal of Business Management: Vol 2, iss-12 (Dec , 2017:pp1180-1188) ISSN 2415-6674.
December 2017	Transport choices and tourism destination competitiveness: the case of Zimbabwe: S.Nyaruwata & D.Runyowa: Business and Economic Research; vol 7, No 2 December 2017:pp332-341. ISSN 2164-4860
November 2017	Internal and External use of ICTs by Zimbabwean tour operators: S.Nyaruwata: International Journal of Scientific and Education Research, vol. 1, No 1 2017 pp 18-30. ISSN1117-3259
October 2017	Product distribution model for developing countries’ tour operators: experiences from Zimbabwe: S.Nyaruwata: International Journal of Innovation and Research; Vol 6 (10) pp 36-43.ISSN 2278-0211
June 2017	Community Capacity Building, Tourism and Environmental Conservation: the case of the Honde Valley Bamboo Crafts Project, Zimbabwe. : S.Nyaruwata University of Zimbabwe Business Review Vol4, No.2 July-Dec 2016. Pp110-117. ISSN 1819-2971.
April 2017	Visitor perceptions on Zimbabwe as a tourist destination and implications for policy directions: Nyaruwata, S. and Runyowa, D. African Journal of Hospitality, Tourism and Leisure 6(vol 2) 2017. pp1-8
January 2017	The role played by institutional changes in the development of tourism in Zimbabwe: S.Nyaruwata: African Journal of Hospitality, Tourism and Leisure, Volume 6(1) (2017) pp1-14. ISSN:2223
December 2016	Challenges faced by tour operators in developing countries in leveraging information communication technologies to improve business performance: A case study of tour operators in Zimbabwe. S. Nyaruwata. Kaseke& E.Marunda: Australian Journal of Business Management Research pp14-23.ISSN1839-0846.
November 2016	Impact of dollarization on the tourism industry in Zimbabwe. In A.Mukochekanwa eds: Impact of dollarization on the Zimbabwean economy: UZP: Nyaruwata,S. pp182-198
October 2016	Usefulness of tour operators’ websites for the distribution and selling of holiday products and services: The case study of websites of tour operators in Zimbabwe. S.Nyaruwata, N. Kaseke& E.Marunda International Journal of Innovation and Research, vol 5, issue 12, pp 253-260 (2016) ISSN:2278-0211
June 2015	The adoption of social media platforms in tourism and hospitality marketing: The case of small and medium scale enterprises (SMEs) in Harare.Mhizha,A.Nyaruwata,S.,Munyanyiwa,T&Mandebvu,G. International Journal of Development and Sustainability.vol 4 number 6(2015) pp635-649.ISSN:2186-8662
May 2015	Introduction to Tourism Development in the Southern African Development Community (SADC) (University of Zimbabwe Publications).
May :2015	Challenges in the Role of the Travel Agent in Tourism in Zimbabwe: University of Zimbabwe Business Review; vol 3 ½ pp12-22:ISSN:1819-2971.
August:2013	Impact of Political Instability on Tourism Development: A comparative Analysis of Mauritius and Zimbabwe since Independence:Nyaruwata,S. Mhizha. A& Mandebvu, G.: The Journal of Tourism and Peace Research, vol(3) no(2) pp43-56)
June: 2013	Gender Equity and Executive Management in Tourism : Challenges and Perspectives in Southern African Development Community (SADC) Region: African Journal of Business Management (vol.7:21 pp 2059-2070)
June: 2013	An Evaluation of the Value Addition Associated with Exhibiting at Sanganai/Hlanganani World Travel and Tourism Africa Fair in Harare, Zimbabwe: Research Findings from the 2011 Fair Held at Rainbow Towers in Harare; Mhizha,A.Muzondo,N.; Nyaruwata,S&Mandebvu,G. International Journal of Physical and Social Sciences(IJPSS)(vol 3,) issue 6 :2013
April:2013	Positioning the Zimbabwe Tourism Sector for Growth: Issues and Challenges; Zimbabwe Economic Policy Analysis and Research Unit (ZEPARU) Occasional Papers, ISBN No:978-0-7974-5582-5
2012	Knowledge, attitudes and practices on the contribution of solar energy to sustainable tourism development: Empirical evidence from Zimbabwe:Nyaruwata, S. Mhizha, A. Mandebvu, G&Zengeni,D. International Journal of Development and Sustainability(vol.1 number 2,2012)
2011	Tourism, Biodiversity Conservation and Rural Communities in Zimbabwe: Journal of Sustainable Development in Africa (volume 13, No 8 2011) Clarion University of Pennsylvania:USA.
2000	RETOSA and Tourism Development Corporation in Southern Africa; In Peter Dieke: The Political Economy of Tourism Development in Africa. Cognizant Publishers. New York
1999	Southern Comfort -- In World Travel and Tourism Development THG. International Publishing holdings.pp43-45
1995	The Tourism Industry in Zimbabwe; in Senior School Atlas for Zimbabwe
1987	Tourism Development and Promotion in Zimbabwe; in TABEX Encyclopaedia Zimbabwe: Quest Publishing ;Harare 1987 pp383-384
1986	European Market for African Destinations - Tourism Management. March 1986, Butterworth Publications, UK.
1984	The Eastern Highlands Tea Estates: A case study of the historical development of a tea estate: Geographical Education Magazine vol.7 no1 1984 pp26-38:University of Zimbabwe Publications