MASTERS IN MULTI-MEDIA PRODUCTION SYSTEMS (MMPD)
| Module Code | Module Name | Description |
|---|
| MMPD 511 |
Applied Research Methods in Development Communication |
Module equips students with participatory research methods that value indigenous communities as co- researchers and participants in research projects that impact participating communities. |
| MMPD 514 |
Digital Technologies in Development Communication |
Digital Technology and Development: Message Design and Evaluation (MMPD514) is a core module that explores the intersection of digital technology, communication strategies, and audience engagement. This module delves into the principles of creating and assessing effective messages in the digital age, focusing on understanding how various platforms and tools can be leveraged to drive impactful communication outcomes. Students will learn to analyze, design, and evaluate messages across different digital media channels, equipping them with the skills needed to navigate the complex landscape of contemporary media environments. |
| MMPD 515 |
Audience Mapping for Digital Communication |
The module will focus on the different research tools used to ascertain the different target project audience/ beneficiaries. It will focus on the 3w's of determining audience type which are who, what and where. It allows for identification of project influencers and those who benefit which helps understand the potential impact of the project actions. The module will focus on how people create agreed realities based on a certain phenomenon, universal truths and symbols. In changing these realities or rewriting the narratives the course will highlight how people are persuaded, what they consider credible sources, emotional Appeals and Logical information |
| MMPD 518 |
Critical Theories and Paradigms in Development Communication |
This module explores theories and paradigms in development communication. Students are equipped with conceptual and theoretical skills to interrogate complex and evolving frameworks which complexly and dynamically, inform development trajectories in ,the global South and the global North. |
| MMPD570 |
Dissertation |
The module equips learners with the skills of carrying out the actual research and writing a research project through data collection. The students are given an opportunity to research on a topic of their choice. This module derives support from other fundamental modules in the degree programme with the guidance of an experienced faculty member. |
